New Delhi [India]: One of the most popular American brands of home appliances, Equator Advanced Appliances, has just released the 10.2 kilogram EW 830 Front-Load Fully Automatic Washing Machine in India. The brand’s distinctive proposition is the “SAREE WASH CYCLE,” designed specifically for the most delicate Indian textiles like Chiffon and Silk, and it tries to capture the Indian feel.
The Super Washer’s SANITIZE cycle can heat water to 74 degrees Celsius, which is hot enough to kill any bacteria or viruses present. The ALLERGEN cycle aids in the elimination of allergen-causing dust mites and other insects, most notably bedbugs. The Direct Drum Inverter Motor is an interesting addition to the product because it is a belt-free technology that spins at 1400 rpm and is directly connected to the drum, which makes the motor stable and efficient while also increasing the durability of the washing machine and decreasing the noise and vibration during the wash and spin cycle.
The Equator entered India in 2020 with a 100% Dry Clothes Feature washing machine range and a first-of-its-kind Dual Vent Technology that converts drying mode from Venting to Ventless with the press of a button. The company continues to provide eco-friendly, problem-solving appliances. With its headquarters in Pune and warehousing in Mumbai, the consumer durables brand plans to take a slow and steady approach toward growing its customer base over the next few years. The company is planning to increase its product portfolio over the next few months and will be introducing a range of new products during the upcoming festive season.
Atul Vir, Founder& CEO, Equator Advanced Appliances, says, “We have been working on designing customized appliances as per local markets across the globe. Keeping in mind the different application demands as per usability, we want to offer a unique experience to our customer in order to stand out in the market.”
Vir adds, “We strive to offer superior customer service, technical support, product distribution, parts supply, sales training, and all those services that make us a valued player in the appliance industry.”
Backed by Equator’s 2-year manufacturer warranty, priced at INR 46,990, the machines will be available at Croma, Amazon, Flipkart and PaytmMall.
About Equator Advanced Appliances
Established in 1991, Equator Advanced Appliances is located in Houston, Texas, USA and has a presence across North America, Europe, UAE and SE Asia. The company offers the most efficient, highest quality and technologically advanced household appliances. It provides a wide array of products such as Laundry Appliances, Dishwashers, Refrigerators, Wine Coolers, Beverage Centers, Microwaves, Freezers, Range Hoods, Cooktops, etc. Equator products have been the recipient of multiple innovation awards.
Equator’s vision is to make appliances that ease labour, time and energy in doing household chores. The company has designed the best in-class technology that saves Energy, Water, and Detergent. The products also help reduce pollutants which contaminate water resources. The brand is committed to the global responsibility towards managing Earth’s resources and preventing waste without any loss of performance.
For more information, please visit: www.EquatorAppliances.in
